How data labeling company Imjomat grew revenue 2.4x and saved 2,000 hours a month by building its business operating system on Hercules

Imjomat is an AI data labelling company based in the Philippines. It labels data like images, video, and LiDAR sensors for enterprise AI companies like self-driving cars and insuretechs. Sarah Garcia founded the company in 2019. Today, it has 60 staff organized into 10 teams. There is no technical cofounder or IT department.

Sarah used Hercules to build custom internal software for her company as well as her company's website. She has never coded before. She searched Google for a way to build software herself, found Hercules, and hasn't looked back. Hercules has allowed her team to save 2,000 hours per month on team coordination and increase revenue 2.4x. Sarah's own day running the business dropped from constant in-person monitoring to under an hour. She uses this additional time to close more deals with customers.

I don't have any coding or programming experience, only ideas. Hercules enables me to build whatever comes into my mind.

Growing revenue 2.4x by launching a website for enterprise AI clients

For six years, Imjomat operated with no website at all. Its buyers are enterprise AI companies deciding who to trust with confidential training data. Sarah had no way to prove Imjomat was a real, credible operation before a deal ever started. Every new client had to take her word for it.

Sarah decided to build Imjomat's website on Hercules. The website increased her company's credibility and enabled her to close two enterprise clients in Europe: an insurtech in Germany and a hospitality-AI company in London. Overnight, her annual revenue increased by 2.4x a year.

I didn't have any website before. Now clients can see my business and reach out to me.

Saving 2,000 team hours a month by building a custom business operating system

Running 60 employees across 10 teams meant Sarah had to be in the office all day to manage her team. She had to manually hand out jobs and check who had shown up. Every task was assigned by hand. The entire company would spend ~8 hours a week in meetings dedicated to dividing up work. The task management ran on Google Sheets.

Sarah built a custom task and project management system on Hercules. Tasks are now assigned automatically, team updates are shared through shared dashboards instead of meetings, and Sarah gets a granular view into what each employee is working on. She's since extended her project management system into a full-fledged company operating system: new-hire contracts are sent out via e-signature remotely, employees clock-in and clock-out from an in-office device, and anyone who doesn't log in is marked as absent. The company now has one task management meeting per month instead of per day. Sarah also doesn't have to go into the office to stay on top of her team, saving Sarah ~8 hours a day. Sarah estimates building her project management tool on Hercules saved Imjomat's team 2,000 hrs per month and more than 150 hours a month for Sarah.

Before, I had to be in the office all day just to monitor my team. Now everything is automated. I only need to check in for about an hour a day.

Shipping in a month what a $36k developer couldn't in a year

Sarah previously spent over $36k on a professional developers to try to build what she built on Hercules. A year later, the outsourced development team still hadn't delivered anything close to what she needed. Sarah built the entire system herself on Hercules in under a month, with no code and no developer.

I hired a developer for more than a year and it didn't work as expected. Thanks to Hercules, I don't need to hire a professional developer anymore.

Why Hercules

Sarah tried other software before Hercules and found none of it let her build what she actually needed. Hercules was the first tool where she could describe an idea and have it built, with no code, no developer, and no waiting. Once she started using Hercules, she stopped looking for anything else.

I used other tools before, but it was really hard for me. When I started using Hercules, I stopped looking. Hercules just worked.

What's next

Sarah is turning what she built for herself into new revenue. She's about to finish building payroll into her platform. From there, she plans to sell her software to other companies as a SaaS. She's also automating her team's work, building custom tools for data annotation to help automate her core business. As Sarah puts it, "whatever comes to my mind next, I will just build it on Hercules".